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Paid search / PPC / AdWords glossary

 3nd tier PPC network
 Ad API program
 Ad rank
 AdSense
 AdSense Arbitrage
 AdSense click bombing
 AdSense click fraud
 AdSense clickjacking
 AdSense paid traffic
 AdSense safe traffic
 Adwords
 Adwords account manager
 AdWords ad
 AdWords API
 AdWords keyword tool
 AdWords script
 ASCII art
 Auto-optimization
 Bing ads
 Brand safety
 Carrier targeting
 Charity ad
 Click fraud
 Click fraud audit
 Click fraud detection
 Competitor click fraud
 CRM targeting
 Device targeting
 DKI
 Dynamic keyword insertion
 Geo-targeting exclusion
 Google ad
 Incremental search ad clicks
 Interest based targeting
 Invalid click
 IP address blocking
 IP address geolocation
 Keyword buying
 Keyword level call tracking
 Keyword mining
 Keyword research tool
 Long-tail keywords
 Microsoft Adcenter
 Navigational search query
 Negative targeting
 PLA
 PLA Adwords
 PPC
 PPC account executive
 PPC account manager
 PPC ad
 PPC advertising
 PPC affiliate
 PPC affiliate marketing
 PPC search ad
 PPC search ad network
 PPC text ad
 PPCSE
 Product listing ad
 Programmatic buying
 Referrer
 Remarketing pixel
 Search advertising platform
 Search behavior
 Search data
 Search data
 Search data leakage
 Search privacy policy
 Search query
 Search query behavior
 Search retargeting
 Search syndication
 Second tier PPC network
 Second tier search engine
 SES
 Short-tail keyword
 Syndicated search partner
 Trademark bidding
 Traffic arbitrage
 Transactional search query
 TrueView in-search video ad
 Typo keyword
 Yahoo Bing Network