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 Page layout Google algorithm
 Page skin
 Paid media
 Paid search account manager
 Paid social media
 Paid, owned, earned media
 Parallax scrolling
 Parasiteware
 Parasitic advertising
 Parasitic affiliate
 Parasitic marketing
 Parent affiliate
 Parked domain
 Partial match domain
 Passback
 Passback tag or code
 Payment threshold
 Paywall
 Penguin proof backlink
 Penguin-proof link building
 Penguin-proof SEO
 Penguin-safe backlinks & SEO
 Perceived latency
 Performance marketing
 Permament cookie
 Persistent cookie
 Personalized landing page
 Personalized URL
 Personally identifiable information
 Phone number pool
 Photo mining
 Picture marketing
 PII
 Pixel stuffing
 Pixel tracking
 PLA
 PLA Adwords
 Plain text email
 PMD
 POEM
 Poison words
 Polite banner
 Polite loading
 Portrait ad unit
 Position based attribution
 Post impression conversion
 Post view conversion
 Post-click cookie
 Post-impression cookie
 PPC
 PPC account executive
 PPC account manager
 PPC ad
 PPC advertising
 PPC affiliate
 PPC affiliate marketing
 PPC policy for affiliates
 PPC search ad
 PPC search ad network
 PPC text ad
 PPCSE
 PPV network
 PR stunt
 Prankvertising
 Pre-home interstitial
 Predictive targeting
 Preferred deal
 Premium ad network
 Premium inventory
 Premium publisher
 Premium subscription
 Premium video content
 Price floor
 Privacy notice
 Private ad exchange
 Private label affiliate program
 Private trading desk
 Proactive live chat
 Probabilistic ID
 Product accessibility
 Product carousel
 Product feed
 Product feed management
 Product landing page
 Product listing ad
 Product recognition
 Product slider
 Profile backlink
 Profile backlink blast
 Programmatic buying
 Programmatic marketing
 Programmatic retargeting
 Programmatic selling
 Programmatic TV ad buying
 Promoted pin
 Promoted trend
 Promoted tweet
 Promoted Twitter account
 Proxy rotation
 PSA
 PTC site
 Pub-side file
 Public-service ad
 Publisher ad server
 Publisher blocklist
 Publisher click fraud
 Pull marketing
 Pure player
 PURL
 Push marketing
 Push notification
 Pushdown ad unit