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The digital marketing glossary > A > What is App ranking algorithm definition?

What is App ranking algorithm definition ?

Mobile app ranking algorithms are programs used by “apps stores” like App Store or Android Play to determine display order of apps on their pages.

App ranking algorithms are notably based on download volumes and growth, and customer reviews.

App ranking algorithms are analyzed as for search engine algorithms and many third party services offer to manipulate app rankings in the App Store. Some of this services employ bots to automatically download apps.

 
Published on Saturday 13 October 2012, mis a jour le Saturday 27 October 2012 (Authors)