The Digital Analytics Association (DAA) Web Analyst Certification Program is a voluntary certification program. The purpose of the program is to provide individuals a way to obtain professional recognition after demonstrating their knowledge of the web analytics industry.
To be eligible to DAA’s examination, individuals have to fulfill either of the following two options:
High-school diploma and five years of online business experience, with at least three of those years focused on web analytics experience
Four year degree and three years of web analytics experience
The DAA certification is made of a computerized test of 60 questions and the exam is two hours long. Candidates who attain a score of 60% pass the exam. Computerized testing locations are available around the globe.
Domains of certification: