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The digital marketing glossary > F > What is Facebook Power Editor definition?

What is Facebook Power Editor definition ?

The Facebook Power Editor is a software offered by Facebook to manage ads in bulk. It is equivalent somewhat to AdWords Editor.

It allows advertisers to improve efficiency in creating, editing and managing a large number of campaigns and ads.

Facebook Power Editor is also used for Custom Audiences and Lookalike Audiences creations.

Power Editor runs with Chrome.

 
Published on Thursday 25 April 2013, mis a jour le Wednesday 7 August 2013 (Authors)