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The digital marketing glossary > F > What is Film strip ad unit definition?

What is Film strip ad unit definition ?

Filmstrip ad unit is a 300x3000 canvas, viewable through a 300x600 window.

Filmstrip ad unit is an IAB Standard Ad Units and a Rising Star initially submitted by Microsoft.

A creative showcase for the filmstrip:

 
Published on Tuesday 2 October 2012 (Authors)