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The digital marketing glossary > G > What is Google link disavowal tool definition?

What is Google link disavowal tool definition ?

Google link disavowal tool is the tool offered by Google to allow webmasters to disavow links which may be judged as spammy by the search engine and may affect ranking.

Google suggests to use its tool as a complement of manual removal which is often very difficult to achieve.

Below, the tool integrated in GWT:

 

Matt Cutts explains the "Disavow links" feature of Google Webmaster Tools :

 
Published on Friday 19 October 2012, mis a jour le Friday 2 November 2012 (Authors)