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The digital marketing glossary > K > What is Keywords meta tag definition?

What is Keywords meta tag definition ?

Keywords meta tags was used in the first years of the Internet to give search engines indications about the content of a webpage. The tag was filled with keywords relating to the webpage topic and was taken into account by Google and other search engines for ranking in the SERPs.

Rapidly, the keywords meta tag was no longer used by search engines due to too many manipulations by webmasters and SEO specialists. Some used the meta tag to have good ranking on popular queries for webpages which no really matched the queries.

Other meta tags like description meta tag can still be used in SEO.

Published on Thursday 8 November 2012 (Authors)