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The digital marketing glossary > O > What is On demand webinar definition?

What is On demand webinar definition ?

On demand webinars are registered webinars mainly used in B2B marketing context.

Appeal for on demand webinars are often stronger because the prospect can access it at once or when he wants to. However, on demand webinars are less interactive due to the absence of Q&A and real time quizz or surveys.

An example of ad for an on demand webinar with a call to action which emphasizes the "on demand" feature:

 
Published on Saturday 20 October 2012 (Authors)