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The digital marketing glossary > W > What is Wi-Fi targeting definition?

What is Wi-Fi targeting definition ?

WiFi targeting lets advertisers reach customers who use their mobile phones or tablets with a wireless connection and therefore have oftent less bandwidth and data volume limitation.

Wi-Fi targeting can be used for rich ads and high bandwidth features on website like videos, images, etc.

Activation of Wi-Fi targeting on AdWords platform:

Wi-Fi targeting

 
Published on Friday 11 January 2013 (Authors)