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The digital marketing glossary > Z > What is Zombie cookie definition?

What is Zombie cookie definition ?

A zombie cookie is a regular browser cookie that returns after being deleted by the user or a dedicated software.

A zombie cookie is in fact recreated by a Flash cookie when deleted. Zombie cookies get their name because they come back from the deads after having been killed by users.

Using zombie cookies is a breach of privacy and lawsuits have been sucessfully filed against companies.

 
Published on Monday 1 December 2014 (Authors)