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The digital marketing glossary > S > What is #spon hashtag definition?

What is #spon hashtag definition ?

A #spon hashtag is a hashtag sometimes used for signaling that a tweet is a sponsored tweet. It can be used for other forms of social posts.

FTC considers that a #spon hashtag is not clear and recommends #ad hashtags for better disclosure.

 
Published on Tuesday 2 July 2013 (Authors)